What is SEO?
SEO stands for Search Engine Optimization. This discipline encompasses all the methods used to boost visibility and positioning for relevant search terms on search engines like Google.
Why do electricians need SEO?
Before the internet was widely available, electricians could rely on phone books, traditional advertising and word of mouth to maintain a steady stream of leads. Today, when a home or business owner notices a light flickering, experiences an outage or wants to upgrade their wiring, they simply conduct a few online searches to find a service provider. Effective SEO strategies ensure your business is found by such individuals.
How do we do it?
At DeBlasio New Media Marketing we staff a team of SEO experts as well as web design, copy writing and photography professionals. SEO experts use their years of experience and industry specific research to define which words and phrases to target. They then instruct web developers, writers and photographers to create content that features the right balance of these terms. Google and other platforms use this information to determine your position in search results.
What about sales?
We understand it’s not enough to simply drive traffic to your website. That is why we craft visual, textual and functional content that grabs visitors’ attention, educates them about your brand and is easy to navigate. We create responsive websites that look and operate great on any device their viewed on. Intuitive click to call, email, request a quote and other tasks buttons are prominently featured. These enable visitors to take the next step with just the tap of a finger or press of press of a button.
How can I make sure it’s working?
We provide our clients with detailed progress reports. Data contained in these documents reveal the number of people reached, how many decided to take action, their specific demographics and more.
Where do I sign up?