One essential component of an effective SEO campaign is content. In order for your pages to rank for key search phrases, you need written elements on your site that seamlessly incorporate those terms while remaining informative and engaging. Simply compiling a list of key terms and sticking it on your site won’t produce the desired results. In fact, this practice could result in flagging by Google and have your page removed from search altogether. Once our SEO experts identify which terms will pack the most impact for your dental practice, our copywriters begin producing informative articles that prominently feature these terms. Our articles highlight specialties and target the kind of clients you prefer to work with. For example, if your business thrives on dental cleanings, we can produce content that drives consumers searching for just that. If your trying to get more use out of your X-ray machine, we can gear copy toward that message.
Some of the most effective SEO efforts are made on the backend of your site. We dive into your site’s metadata components like tags, captions and more to make sure your taking advantage of every chance to include a key phrase. These factors can be just as efficacious as front-facing copy in boosting your position on Google and other searches for desirable terms. Whether your sites need a simple tweak or a complete rebuild, at DeBlasio New Media Marketing, we can handle projects of any scale.