DRIVE THE RIGHT CUSTOMERS INTO YOUR BUSINESSTikTok Marketing Company in Massachusetts
Our personalized approach to TikTok marketing begins with direct consultation. After getting to know your business, our team of experienced digital media professionals collaborate to create and implement a custom TikTok marketing campaign that reflects your objectives as well as any potential challenges you may face. Our efforts can encompass carefully coordinated account management, organic content creation, paid advertising placement, influencer partnerships and more. This full-service approach has helped position us the go-to TikTok marketing company in Boston, throughout Massachusetts, across the country and beyond.
Reach
During the fourth quarter of 2021, just 5 short years after launch, TikTok amassed 1.2 billion users. This number is expected to reach 1.5 billion by 2023.¹ At this rate, it is no wonder why savvy companies and organizations across the commonwealth are enlisting the professional assistance of a TikTok Marketing Company in Massachusetts to explore opportunities on this rapidly growing platform.
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Engagement
In addition to the size of TikTok’s userbase, the app also boasts impressive engagement. People who use the app do so for almost an hour each day on average.² Perhaps even more importantly, 74% of TikTok users report that the platform has inspired them to seek out more information online about a product or brand. ³ 66% say that the app helped them decide what to buy³ – shedding light on popular hashtag trends like #TikTokMadeMeBuyIt (over 6 billion views) and #TikTokBlewUpMyBusiness (over 11 million views).⁴
Targeting
The machine learning algorithm that is responsible for the TikTok’s skyrocketing success is also part of what makes the app so attractive to advertisers. This proprietary AI (Artificial Intelligence), has proven ruthlessly effective in automatically profiling users so that they can be shown content that will keep them using the service longer and longer.⁵ Companies can utilize this technology for laser focused paid TikTok ads as well as strategically themed organic content creation and account management. This is best accomplished with the assistance of a seasoned TikTok marketing company in Massachusetts.
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Fact Sources:
- https://www.businessofapps.com/data/tik-tok-statistics/
- https://www.oberlo.com/blog/tiktok-statistics
- https://getstarted.tiktok.com/us-en-brand
- https://www.tiktok.com/business/en/blog/tiktokers-celebrate-more-holidays
- https://www.forbes.com/sites/michellegreenwald/2021/04/01/audience-algorithm-and-virality-why-tiktok-will-continue-to-shape-culture-in-2021/
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