Facebook Advertising Company Serving Clients Throughout the United States – Contact Us Today

DRIVE THE RIGHT CUSTOMERS INTO YOUR WEBSITEPairing Interests and Demographics To Improve Your Facebook Advertising Campaign Results

With 1.28 billion daily active users, it’s difficult to find someone who doesn’t open Facebook or Instagram at least once per day. It’s more important than ever that you find a company who understands how to use Facebook’s Ads Manager platform to exclude wasted ad views and focus on reaching the right customer with the right message, instead of merely focusing on the number of people who your ad reaches.
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We’ve been able to help companies improve their ad interaction rates and e-commerce sales while excluding unwanted ad impressions by pairing Facebook’s interest and demographic targeting options. The advanced demographic targeting available through Facebook’s Ad platform allows us to reach customers who are most likely and ready to buy your products or services. Once we’ve identified that audience, we can then segment it by interests and deliver ads with images and messages that reflect those interests – increasing ad interaction rates, sales and leads for your business.

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For example, if you own an e-commerce jewelry store, you most likely have products in a wide variety of price points and styles. For your mid-range line of jewelry, with an average price point of $150, you’d want to open your ad targeting up to customers in a broad range financial demographics. However, to sell that one-of-a-kind elephant shaped diamond broach at $2k per piece, you’d want to place that ad in front of people who fit a specific income bracket to help ensure they can easily make that purchase. In addition to income ranges, we can also look at segmenting your ad audiences by homeowners versus renters, likely net worth, location and job title categories. We use these qualifiers and others available through Facebook’s Ads Manager to help ensure that your ad reaches an audience who is most likely ready to buy.

Once we have your demographic targeting in place, we’ll make sure that we’re only showing your ad to people who would be most interested in that specific piece of jewelry. In the example of the $2k elephant shaped broach, we would pair the financial demographic targeting with interest targeting, such as people who like or express interest in elephants, people who recently went on a safari or animal lovers in general. After that, we would run tests to measure the performance of your ads and A/B test different interest targeting options, compare your ad interaction and e-commerce purchase rates overtime and adjust the future audience targeting based on the results.

With everyone from your grandmother to the board of directors and CEOs of Fortune 500 companies opening the Facebook app on a daily basis, it’s more important than ever that you work with a company who understands how to exclude the junk and find Facebook treasure for your business. At DeBlasio New Media Marketing, we help growth stage startups, established businesses and family owned businesses, in a diverse range of industries, use Facebook’s ad targeting to reach new customers, increase leads and generate e-commerce sales.

Get the most out of Facebook for your business. Call us today at 508.944.6579 or visit our contact page to get started.

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We needed a solid plan and execution of marketing/advertising/SEO for our medical office and after a bit of research we landed with DeBlasio New Media Marketing. It turned out to be a phenomenal partnership! We are getting improved statistics in website clicks, office calls, and new patients coming in the door. Dave is fantastic at explaining things that would be otherwise over my head, and answers promptly with any questions we have had. I would highly recommend DeBlasio if you want results.

MEDICAL OFFICEScott

Dentist
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We have used DeBlasio New Media Marketing for SEO and Ad Words campaigns and could not be happier with what they have done for us! A lot of places tell you they will get you first page placement on Google but few deliver. DeBlasio New Media Marketing does. We end up being number one every google search we run. We’ve had competitors ask us “what are you doing because no matter what I google, you guys are number one, what’s your secret?” I almost don’t want to tell people about them because they are just that good, that I don’t want to share!

INSURANCE AGENCYLeigh

Marketing Manager at Regional Insurance Agency
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DeBlasio New Media Marketing is a great company to work with. Hands on and attentive to all of our needs day in and day out. Innovative thinkers with great ideas on how to target new business for our ever growing metal recycling company. I would highly recommend DeBlasio New Media Marketing to anyone looking to develop a new website and or social media outlets. DeBlasio has helped us to gain better Google listings and placement on different search engines through the use of search engine optimization.

SCRAP METAL YARDMatthew

Commercial Sales Manager
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DeBlasio New Media Marketing is a pleasure to work with and is extremely professional in his treatment of all matters. I worked with them in creating a website for my legal business and continue to work with him on SEO Search Engine Optimization and updates to my website as well as social media marketing. They are always responsive and considerate in suggesting what they believe is the most efficient as well as cost effective option to maximize my business’ presence on the internet through both the website and through social media marketing. I highly recommend DeBlasio New Media Marketing to anyone in need of website, and/or social media marketing assistance.

LAW FIRMGina

Family Law Attorney
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Cutting edge knowledge of the modern world with old school customer care. DeBlasio New Media Marketing helped my firm create, maintain and grow our website and web presence. They are part of my team and I highly recommend them to anyone looking for a website service company that provides high level product and service.

LAW FIRMDoug

Condominium Law Attorney

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By working diligently to understand your business, we design and develop results oriented websites and digital advertising campaigns that meet your company’s specific needs to reach and convert the right customers for your business. We help you solve the question, How do you use the latest technology available to your company and your customer base to improve and grow your business?

Use the form on this page or call 508.944.6579 to get started today.

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Working directly with business owners and decision makers since 2005, we help established and growth stage companies expand their customer base using the latest new media marketing technology.

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